After a successful experience as the General Director of LiuGong Europe, Mr. Linjun Wang takes charge as the President of the Latin American branch, his objective being to implement a successful strategy.
In early 2021, LiuGong Latin America received a massive reinforcement ahead of its regional operations. The Chinese multinational announced a new President, who will command LiuGong in South American countries. Mr. Linjun Wang comes from a successful experience at the European branch and aims to perform successful strategies in the new continent. He is an experienced manager who has built several cases of success with the brand. Therefore, the LiuGong LA team is motivated about the new President, which has already started helping the company to grow.
In recent years, LiuGong has developed a growth strategy in Latin America, by closing strategic partnerships with recognized dealers in South America. This movement has positively contributed to an increase in sales in the region. Thanks to the arrival of Mr. Linjun Wang, LiuGong is expected to further grow within the South American territory and establish itself as one of the largest construction companies there.
The new President is committed to implementing a policy focused on the needs of local customers. To this end, he proposes to continue drawing up expansion plans for LiuGong in South America, in addition to adapting the equipment to the demands of the local market. Mr. Linjun Wang acknowledges that the world is experiencing a troubled period due to the Covid-19 pandemic. However, he expects sales of the brand to stabilize this year. The leader also hopes that a new positive development cycle for LiuGong will be initiated with its partners in Brazil and neighboring countries.
In 2021, LiuGong established itself as one of the world’s 15 largest companies in the heavy machinery sector. With the new growth strategies implemented by the current President in South America, the brand is expected to position itself among the TOP 10 in the coming years. LiuGong, therefore, feels prepared for this new moment of the company and is dedicated to producing even more advantageous equipment and experiences for its South American customers.
