This edition highlights the company’s new 856H-E Sugar Cane electric wheel
loader and 13 other product launches.

Campinas, April 28, 2024 – LiuGong, a global leader in heavy equipment
manufacturing, is unveiling its new 856H-E Sugar Cane electric wheel loader
and expanding its equipment lineup at the 30th edition of Agrishow, at booth
H15A. Agrishow, Latin America’s premier agribusiness technology event, will
take place in Ribeirão Preto, São Paulo, from April 28 to May 2, 2025, between
8 a.m. and 6 p.m.

According to Hebert Francisco, Vice President of LiuGong Brazil, the
company’s launches at Agrishow align with its global positioning strategy, which
focuses on growing its subsidiaries through an expanded portfolio of solutions.
“Our plans include investments in sustainable technologies, encompassing the
development of electric and autonomous equipment, with the goal of
consolidating these advancements by 2030 through specialized technical
support,” says Hebert.

Launch: 856H-E Sugar Cane Electric Wheel Loader
The highlight of LiuGong’s electric equipment lineup at Agrishow 2025 is the
856H-E Sugar Cane, specifically designed for the sugar and ethanol sector.
Built on the 856H-E platform, this model features a 350 kWh CATL battery with
a recharge time of 1 hour and 20 minutes. It is equipped with a larger 9 m3
bucket, while maintaining a 5.800 kg load capacity, optimizing operations at
sugar mills by reducing emissions and lifecycle costs.
With an operational weight of 19,971 kg, the 856H-E Sugar Cane can reach
speeds of up to 40 km/h forward and 13 km/h in reverse, ensuring agility and
high productivity in the field.

Launch: 848T Sugar Cane Wheel Loader
At Agrishow, LiuGong is also presenting the new 848T Sugar Cane loader,
designed for handling low-density materials such as sugarcane bagasse, wood
chips, and biomass. It combines robustness, efficiency, and precision. The
machine features a 6 m3 bucket with automatic leveling and supports loads of
up to 4.800 kg. A turbocharged post-cooled 178 hp Cummins engine and ZF
automatic transmission ensure the power needed for demanding tasks while
maintaining excellent fuel efficiency. Its load-sensing hydraulic system, limited-
slip axles, and oil-immersed brakes ensure maximum traction and safety on
challenging terrain. Agricultural tires provide superior grip, and the side-
mounted oil-bath intake filter enhances engine protection in dusty environments.

The ROPS/FOPS-certified air-conditioned cab completes the package, offering
comfort and safety for the operator.

Other LiuGong Launches at Agrishow

9027FE Electric Mini Excavator
The 9027FE is LiuGong’s first electrified solution for sectors such as forestry,
agriculture, landscaping, and municipal management. Powered by a CATL
LFP-type battery, it offers 20.6 kWh of energy storage and recharges in 1 hour
and 50 minutes, enabling up to six hours of operation under normal conditions.
This zero-tail-swing compact machine is distinguished by its low noise, minimal
vibration, and a 5-inch touchscreen display.

918F Hydraulic Excavator
The 918F hydraulic excavator combines versatility, intuitive operation, and low
maintenance costs to ensure high productivity. Powered by a next-generation
Cummins engine meeting Tier 3 emissions standards, it features automatic idle
function for fuel savings. LiuGong’s patented IPC (Intelligent Power Control)
system integrates mechanical, electrical, and hydraulic circuits, while axial
piston pumps deliver oil flow on demand for greater efficiency. The ergonomic,
pressurized cab with ROPS (optional FOPS) offers excellent visibility and
comfort, and its touchscreen monitor allows for quick operational adjustments
and displays the rear camera in real time for increased safety.

W915E Wheeled Excavator
The new W915E wheeled excavator delivers high productivity and low
maintenance costs. It is powered by a next-generation Cummins engine
meeting Tier 3 emissions standards and includes an automatic idle function.
The W915E features LiuGong’s patented IPC system and six selectable

working modes for optimized performance in diverse applications. Its ROPS-
protected cab is ergonomically designed for comfort and safety, with enhanced

visibility, space, and pressurization. It also incorporates the iLink telemetry
system, enabling real-time equipment monitoring and simplifying preventive
maintenance.

906F Mini Excavator
Rounding out LiuGong’s portfolio at Agrishow, the 906F mini excavator delivers
49 hp with an automatic idle function, ensuring low fuel consumption and high
efficiency. Its auxiliary lines support multiple attachments, adding versatility for
both urban construction and agricultural tasks. The ergonomic, sealed, and
pressurized cab includes air conditioning and radio as standard, providing
superior comfort during long workdays.

Forklifts – CPCD25E, CPD25-FHJ, and CPD35-EM
LiuGong’s electric forklifts, models CPD25-FHJ and CPD35-EM, are built for
high torque and reliability in load handling while delivering silent, emission-free
operation with reduced maintenance costs. Their state-of-the-art electric drive
ensures superior energy efficiency and long-term savings. The CPCD25E
diesel model, designed for efficient operation in industrial and logistics
environments, features pneumatic tires that offer stability on uneven terrain and
smooth surfaces alike, making it suitable for loading and unloading in
warehouses and outdoor yards.

Boom and Scissor Lift Platforms
LiuGong’s articulating boom lifts (LA16JE-Li and LA14JE-Li) offer working
heights of up to 17.8 meters and a 260 kg capacity, with 4×4 traction, oscillating
front axles, and solid tires for stability on uneven ground. Powered by long-life
lithium-ion batteries (with a five-year warranty), these lifts are emission-free and
low-noise, ideal for both indoor and outdoor use. They include safety features
such as anti-crush devices, emergency electric pumps, and warning lights,
delivering productivity and versatility for industrial maintenance, construction,
or civil installations.

LiuGong’s scissor lifts (LS1414E-Li, LS1012E-Li, and LS607E-Li) reach heights
from 7.8 to 14 meters with a load capacity of up to 230 kg. Their compact
chassis makes maneuvering in narrow aisles or crowded areas easy. Powered
by maintenance-free lithium-ion or AGM batteries, these electric drive systems
ensure silent, emission-free, and low-cost operation, ideal for sustainable
construction sites and noise-sensitive warehouses. Safety features such as
auto-lowering alarms, battery alerts, and basket lights minimize crushing and
collision risks, while optional 4×4 traction enhances mobility on rough terrain.

After-Sales Support
LiuGong operates two certified training centers (by Cummins and ZF) at its
Mogi Guaçu (SP) factory. Equipped with cutting-edge technology, practical
training workshops, and a proving ground, these centers provide ideal
environments for technical training. The company also boasts a robust after-
sales network with 22 distributors in Latin America—12 in Brazil—comprising
more than 40 strategically located units, covering over 98% of the country and
ensuring prompt service responses. The LiuGong Care channel directly
connects customers with the factory for fast, effective problem resolution.

Financial Solutions
LiuGong will host its financial partners at booth H15A during Agrishow 2025.
Visitors can explore a variety of credit and leasing options tailored to their needs.
Strategic partnerships with Ancora Consórcios, Grupo Sifra, Petram Brasil
Financial, and Grenke offer a wide range of financing solutions. “We understand
each client faces unique challenges, which is why we’ve brought these partners
to our booth. Our goal is to provide customized solutions that make access to
our high-quality equipment easier,” says LiuGong’s Credit & Finance Manager,
Luciana Lucas.

iLink Telemetry System
Offered free of charge to customers, iLink is fully integrated into equipment and
fleet management operations, representing a significant leap in customer
support and technology.
The system now includes monthly detailed reports offering a comprehensive
“X-ray” of customer fleets. This initiative reinforces LiuGong’s commitment to
building strong customer relationships and identifying opportunities for parts
and service sales.
LiuGong’s Brazilian distributors use iLink to optimize field equipment
management. This has significantly improved maintenance scheduling and
reduced Mean Time To Repair (MTTR), with proactive alerts for upcoming
service needs. Integrated with the 12-distributor network in Brazil, iLink enables
real-time monitoring of machines needing support, streamlining service
operations.

LiuGong Booth at Agrishow: H15A
Dates: April 28 to May 2, from 8 a.m. to 6 p.m.
Location: Rodovia Prefeito Antônio Duarte Nogueira, Km 321 – Ribeirão Preto
(SP)

Sobre a LiuGong
LiuGong Machinery Corporation is a leading name in the construction
equipment manufacturing industry in China. Since building its first wheel loader
in 1966, LiuGong has evolved into one of the fastest-growing global
construction equipment companies, offering a full line of intuitive, extreme-duty
machines for construction equipment owners who are constantly challenged to
do more with less. LiuGong provides opportunities for its employees, quality
products and services for its customers, financial success for its investors, and
support for the communities it serves.
The company began in 1958 with the arrival of 500 workers in the city of Liuzhou.
Today, LiuGong is a global success story with more than 33 product lines, 20
global manufacturing facilities, 16,000 employees, and over 500 dealers
providing customers with the tough equipment they need to get any job done,
anywhere—with local support.

About LiuGong Latin America
LiuGong Latin America (LGLA) was established in Brazil in 2008 and is a wholly
owned subsidiary of the LiuGong Group. Since 2015, LiuGong has been
manufacturing equipment in the country and has been growing steadily in the
Brazilian and Latin American markets. The business encompasses the sale and
maintenance of construction equipment and attachments, financing solutions,
customer training, technical consulting, and other related services.
Key products include wheel loaders, motor graders, compactors, backhoe
loaders, excavators, rigid dump trucks, aerial work platforms, and more. In
addition, LiuGong continues to develop the structure of its factory and training
centers located in the city of Mogi Guaçu, as well as its commercial office in
Campinas, both in the state of São Paulo, strengthening its professional team
and enhancing its product portfolio.

Press contact

MARKETING LIUGONG
marketing@liugongla.com
ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

During the event, the company welcomes teams, distributors, and customers
from Latin America

LiuGong, a global leader in the manufacture of heavy equipment, stands out
among the exhibitors at Bauma 2025 in Munich, Germany, by showcasing its
latest innovations in battery electric vehicles (BEVs), the new T-Series wheel
loaders, and integrated solutions for quarrying, mining, and demolition. During
the event, the company is hosting customers, teams, and distributor
representatives from Latin America, reinforcing its commitment to regional
growth and its long-term strategy in Brazil.

Global Leader in Electric Equipment

Recognized for having one of the most comprehensive electric machine
portfolios in the industry, LiuGong showcased four electric machines at Bauma:
the 870HE wheel loader, the 9018FE excavator, a mining truck, and the
4280DE motor grader—the world’s first 24-ton electric motor grader, setting
new standards in sustainable earthmoving.

Combining global expertise, cutting-edge technological solutions, and a strong
focus on sustainability, LiuGong continues to strengthen its presence in Latin
America and reaffirms its commitment to delivering robust and efficient
equipment to meet the region’s growing infrastructure and development
demands.

According to Hebert Francisco, Vice President of LiuGong Brazil, the
company’s product launches at Bauma reflect the trends that will guide its
subsidiaries around the world. “The company’s plans include investments in
sustainable technologies, including the expansion of electric solutions and
autonomous equipment, with the goal of consolidating these advancements by
2030 through specialized technical support,” says Francisco.

During Bauma, LiuGong’s Global Chairman and CEO, Zeng Guang’an,
emphasized the company’s focus on globalization, integrated solutions, and
digitalization. “We will further expand our global presence and establish new
regional hubs in Italy, France, and Germany. At the same time, we will continue
to deepen our collaboration with dealers to deliver high-quality equipment and
more efficient, professional localized services to our customers,” stated the
executive.

About LiuGong
For over 65 years, LiuGong Machinery Corporation has been a leading name
in China’s construction equipment manufacturing industry. Since building its
first wheel loader in 1966, LiuGong has grown into one of the fastest-growing
global construction equipment companies, offering a full line of intuitive,
extreme-duty machines for construction equipment owners who are constantly
challenged to do more with less. LiuGong is committed to providing
opportunities for its employees, delivering high-quality products and services to
its customers, ensuring financial success for its investors, and supporting the
communities it serves. The company began in 1958 with 500 workers arriving
in the city of Liuzhou. Today, LiuGong is a global success story, with more than
33 product lines, 20 global manufacturing facilities, 16,000 employees, and over
500 dealers providing customers with the tough, reliable equipment they need
to get the job done—anywhere, anytime—with strong local support.

About LiuGong Latin America
LiuGong Latin America (LGLA) was established in Brazil in 2008 and is a wholly
owned subsidiary of the LiuGong Group. Since 2015, LiuGong has been
manufacturing equipment locally and has continued to grow within the Brazilian
and Latin American markets. The business encompasses the sales and
maintenance of construction equipment and attachments, financing solutions,
customer training, technical consulting, and more. Its main products include
wheel loaders, motor graders, rollers, backhoe loaders, excavators, rigid trucks,
aerial work platforms, and others. In addition, LiuGong is continually developing
the infrastructure of its manufacturing plant and training center located in the
city of Mogi Guaçu, as well as its commercial office in Campinas—both in the
state of São Paulo—strengthening its professional team and enhancing its
product portfolio.

Press Contact

MARKETING LIUGONG
marketing@liugongla.com

ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

Event in Mogi das Cruzes Highlights the Potential of the Rental Market in Brazil

Sarandi Tratores, LiuGong’s distributor in Paraná and São Paulo, will participate in the Immersion for Rental Companies event, taking place from March 17 to 19 at the Lake Paradise Resort in Mogi das Cruzes (SP). The event organizers expect to welcome over two thousand visitors, who will have access to a program focused on the continuous growth and expansion of the rental market in Brazil. The agenda includes lectures on people management with a results-oriented approach, effective communication strategies, a women’s panel featuring industry professionals, and a special presentation by former soccer player Cafu on “From the Field to Rental: Lessons in Proactivity and Excellence for Success.”

Sarandi’s focus at the event is to showcase the LS0607E electric platform. This is a scissor-type Mobile Elevated Work Platform with a working height of 7.8 meters and a lifting capacity of up to 230 kg. The equipment features an electric traction motor and an alternating current (AC) pump motor, maintenance-free AGM batteries, and a lithium-ion battery as standard, adding energy efficiency to operations. Safety and efficiency in working at height are ensured with basket warning lights, movement alarms, and low battery alerts.

During the event, Sarandi Tratores executives will be available to present the unique features of the LS0607E electric platform. Among them is the iLink telemetry system, which serves as LiuGong’s fleet management tool. Provided free of charge, this system helps optimize maintenance schedules and services, maximizing equipment uptime.

Accessible via mobile devices, the tool provides detailed reports on equipment performance. iLink offers a comprehensive real-time view of operations, allowing customers to make data-driven decisions and strategies to improve efficiency and productivity.

Sarandi Tratores’ commercial director, Igor de Lião, highlights the importance of showcasing the LS0607E at the event, emphasizing that the equipment exemplifies the company’s commitment to providing safe, sustainable solutions with complete after-sales support. “The LS0607E integrates advanced technologies for working at height, ensuring reliability and efficiency. During the Immersion for Rental Companies event, we will have the opportunity to present the unique features of this model in meeting market demands,” says Igor.

Emphasizing the significance of the Immersion for Rental Companies event, LiuGong’s Senior Product and Marketing Manager, Diego Zolezi, cites data from the Sobratema Study on the Brazilian Construction Equipment Market, which identifies rental, heavy construction, and agribusiness as key sectors in the machinery market. “In 2024, in terms of sales, the two segments with the highest market share – construction (42%) and rental (23%) – account for a combined 65%, indicating a positive scenario in which rental plays a leading role,” explains Zolezi.

About Sarandi Tratores

Founded in 1976, Sarandi Tratores is a recognized specialist in construction machinery and equipment. With headquarters in Sarandi (PR) and branches in Cascavel (PR), Ribeirão Preto (SP), and Jundiaí (SP), it serves the states of Paraná and São Paulo.

In these regions, the company operates as the official distributor of LiuGong, providing customer service, parts support, and complete construction equipment solutions.

About LiuGong

For over 65 years, LiuGong Machinery Corporation has been a leader in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved into one of the fastest-growing global construction equipment companies, offering a full line of intuitive machines designed for extreme service conditions. LiuGong provides growth opportunities for its employees, high-quality products and services for its customers, financial success for its investors, and support for the communities it serves.

The company’s journey began in 1958 with 500 workers arriving in the city of Liuzhou. Today, LiuGong is a global success story with more than 33 product lines, 20 global production facilities, 16,000 employees, and over 500 dealers supplying customers with the robust equipment needed to get any job done, anywhere—with local support.

About LiuGong Latin America

LiuGong Latin America (LGLA) was established in Brazil in 2008 and is a wholly-owned subsidiary of the LiuGong Group. Since 2015, it has been manufacturing equipment in the country, expanding its presence in the Brazilian and Latin American markets.

LGLA’s business includes the sale and maintenance of construction machinery and attachments, financing solutions, customer training, technical consulting, and other services. Its main products include wheel loaders, motor graders, compactors, backhoe loaders, excavators, rigid dump trucks, and aerial work platforms.

Furthermore, LiuGong continues to enhance its factory infrastructure and training center in Mogi Guaçu, along with its commercial office in Campinas, both located in São Paulo state. This expansion strengthens its professional workforce and enhances its product portfolio.

Press Contact

LIUGONG MARKETING
📧 marketing@liugongla.com

ADRIANA ROMA
📧 adriana@haproposito.com.br
📞 +55 (19) 9 9816-6272

Campinas, March 11, 2025 – LiuGong, a leading manufacturer of heavy equipment, announces the arrival of Luis Fernando Godinho as its new Paving Manager. Born in Portugal and residing in Brazil since 1981, Godinho holds a degree in Mechanical Engineering from the Federal University of Espírito Santo, along with an MBA in Tax Management from ESUDA, in Recife (PE).

With a career that began in a paint factory, Godinho gained 10 years of experience in the forestry sector and has been working in the paving segment for the past 12 years. His hiring strengthens LiuGong’s strategy to enter the paving market, reinforcing the company’s commitment to providing complete, high-performance solutions for infrastructure and earthworks projects.

“The expectation of being part of LiuGong’s team is great. I want to contribute to the company by relying on my professional experience and seeking new projects that further strengthen the brand, building customer loyalty,” emphasizes Godinho.

LiuGong reinforces that the arrival of Luis Fernando Godinho is part of its portfolio expansion plan, which already serves various sectors, including construction, mining, and agribusiness. With the expertise of the new Paving Manager, the company aims to expand its presence in the segment by offering innovative products and services, along with specialized technical support.

About LiuGong
For over 65 years, LiuGong Machinery Corporation has been a reference in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved to become one of the world’s fastest-growing global construction equipment companies, offering a full line of intuitive machines for extreme service for construction equipment owners constantly challenged to do more with less. LiuGong provides opportunities to its employees, quality products and services to its customers, financial success to its investors, and support to the communities in the regions it serves.

The company began with the arrival of 500 workers in the city of Liuzhou in 1958. Today, LiuGong is a global success story with over 33 product lines, 20 global production facilities, 16,000 employees, and more than 500 dealers offering customers the robust equipment they need to get any job done, anywhere. All with local support.

About LiuGong Latin America
Was founded in Brazil in 2008 and is a wholly-owned subsidiary of the LiuGong Group. Since 2015 manufacturing equipment in the country, LiuGong has been growing in the Brazilian and Latin American markets. The business covers the sale and maintenance of equipment and accessories for construction machines, financing solutions, customer training, technical consultancy, and other scopes. And the main products include wheel loaders, excavators, graders, compactors, backhoe loaders, excavators, rigid trucks, aerial work platforms, etc. In addition, LiuGong continues to develop the structure of its factory and training center located in the city of Mogi Guaçu and commercial office in the city of Campinas, both in the state of São Paulo, strengthening the body of professionals and qualifying the product portfolio.

Empowering people with intelligent green machines, LiuGong aims to become a leading global supplier of equipment and technological solutions.

Press service

MARKETING LIUGONG
marketing@liugongla.com
ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

The manufacturer will showcase robust solutions, such as the T-Series wheel loaders and the electric aerial platform, in partnership with Priori

Campinas, March 11, 2023 – LiuGong is among the exhibitors at Expodireto Cotrijal 2025, in Não-Me-Toque (RS), from March 10 to 14, 2025, showcasing robust machines for the agribusiness sector. The event, held since the year 2000, receives approximately 377,000 visitors from over 70 countries. This year, LiuGong will be located in the International Pavilion, on Avenue C, in partnership with Priori, the distributor in Rio Grande do Sul. The company will display equipment focused on the demands of the agribusiness and construction industries, including the 835T wheel loader, the 766A backhoe loader, the 9035 mini excavator, the 365 skid steer loader, a forklift, and the LA14JE electric articulated aerial platform.

According to Diego Zolezi, Senior Product and Marketing Manager at LiuGong, Expodireto Cotrijal provides an opportunity to strengthen relationships with customers in Rio Grande do Sul and showcase robust and versatile products such as the T-Series wheel loaders and the electric platform, ideal for serving various segments. “We offer solutions that boost productivity in the field, and the excellent response from the audience proves the relevance of our brand in the agribusiness sector,” highlights Zolezi.

LiuGong’s presence at the event is through Priori, a company specializing in the rental and sale of heavy equipment, known for providing personalized service and comprehensive solutions to customers. Priori is recognized in the state of Rio Grande do Sul for the quality of its after-sales services provided to customers.

About LiuGong
For over 65 years, LiuGong Machinery Corporation has been a reference in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved to become one of the world’s fastest-growing global construction equipment companies, offering a full line of intuitive machines for extreme service for construction equipment owners constantly challenged to do more with less. LiuGong provides opportunities to its employees, quality products and services to its customers, financial success to its investors, and support to the communities in the regions it serves.

The company began with the arrival of 500 workers in the city of Liuzhou in 1958. Today, LiuGong is a global success story with over 33 product lines, 20 global production facilities, 16,000 employees, and more than 500 dealers offering customers the robust equipment they need to get any job done, anywhere. All with local support.

About LiuGong Latin America
LiuGong Latin America (LGLA) was founded in Brazil in 2008 and is a wholly-owned subsidiary of the LiuGong Group. Since 2015 manufacturing equipment in the country, LiuGong has been growing in the Brazilian and Latin American markets. The business covers the sale and maintenance of equipment and accessories for construction machines, financing solutions, customer training, technical consultancy, and other scopes. The main products include wheel loaders, excavators, graders, compactors, backhoe loaders, excavators, rigid trucks, aerial work platforms, etc. In addition, LiuGong continues to develop the structure of its factory and training center located in the city of Mogi Guaçu and commercial office in the city of Campinas, both in the state of São Paulo, strengthening the body of professionals and qualifying the product portfolio. Empowering people with intelligent green machines, LiuGong aims to become a leading global supplier of equipment and technological solutions.

Press Service

MARKETING LIUGONG
marketing@liugongla.com
ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

Campinas, February 27, 2025 – LiuGong announces the promotion of Mateus Rodrigues to the position of Senior Mining Manager. The professional is already based in Belo Horizonte (MG), strengthening the company’s presence in one of the main mining hubs in Brazil.

With more than 10 years of experience in the mining market and a background at major mining companies, Mateus is a mechanical engineer graduated from UFOP and also holds a specialization in Management from Fundação Dom Cabral. Since July 2024, he has been leading LiuGong’s mining segment, combining his technical and commercial expertise to serve the mining market.

“We aim to build long-term partnerships, driving the market through innovation, reliability, and operational excellence of our equipment,” he comments. According to him, in Belo Horizonte, the work will be guided by providing complete solutions, specialized consulting, and after-sales support, helping clients increase productivity, reduce costs, and adapt to the growing demands for environmentally responsible practices.

About LiuGong
For over 65 years, LiuGong Machinery Corporation has been a reference in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved to become one of the world’s fastest-growing global construction equipment companies, offering a full line of intuitive machines for extreme service for construction equipment owners constantly challenged to do more with less. LiuGong provides opportunities to its employees, quality products and services to its customers, financial success to its investors, and support to the communities in the regions it serves.

The company began with the arrival of 500 workers in the city of Liuzhou in 1958. Today, LiuGong is a global success story with over 33 product lines, 20 global production facilities, 16,000 employees, and more than 500 dealers offering customers the robust equipment they need to get any job done, anywhere. All with local support.

About LiuGong Latin America LiuGong Latin America (LGLA)
Was founded in Brazil in 2008 and is a wholly-owned subsidiary of the LiuGong Group. Since 2015 manufacturing equipment in the country, LiuGong has been growing in the Brazilian and Latin American markets. The business covers the sale and maintenance of equipment and accessories for construction machines, financing solutions, customer training, technical consultancy, and other scopes. And the main products include wheel loaders, excavators, graders, compactors, backhoe loaders, excavators, rigid trucks, aerial work platforms, etc. In addition, LiuGong continues to develop the structure of its factory and training center located in the city of Mogi Guaçu and commercial office in the city of Campinas, both in the state of São Paulo, strengthening the body of professionals and qualifying the product portfolio.

Empowering people with intelligent green machines, LiuGong aims to become a leading global supplier of equipment and technological solutions.

Press service
MARKETING LIUGONG
marketing@liugongla.com
ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

The traditional fair in Paraná is recognized as one of the largest in Latin America.

Campinas/SP, February 2025 – Sarandi Tratores, LiuGong distributor in Paraná and the state of São Paulo, celebrated significant results during the 37th edition of Show Rural Coopavel. Held from February 10 to 14 in Cascavel (PR), the event brought together 600 exhibitors from various agribusiness sectors — ranging from animal trade (cattle, pigs, and sheep) and horticulture to crops and agricultural equipment. According to the organizers, Show Rural welcomed 407,094 visitors and generated R$ 7.05 billion in business.

At the Sarandi booth, which welcomed more than 2,500 visitors throughout the fair, various LiuGong equipment were showcased, including the 9027F and 9035E mini excavators, 365B and 395B skid steer loaders, 913E and 922E excavators, 848T and 835H wheel loaders, the 6612E compactor roller, as well as aerial work platforms and forklifts.

For LiuGong’s Senior Product and Marketing Manager, Diego Zolezi, Show Rural Coopavel is a strategic opportunity to strengthen relationships with customers in the region and promote LiuGong’s T Series wheel loaders—innovative and robust machines designed to serve various sectors. “We offer solutions that drive productivity in the field, and the excellent response from the public confirms the relevance of our brand in agribusiness,” emphasizes Zolezi.

According to Sarandi Tratores’ Commercial Director, Igor de Lião, participating in the event reinforces the company’s commitment to offering robust machines with comprehensive after-sales support. He highlights that, with its headquarters in Sarandi (PR) and branches in Cascavel (PR), Ribeirão Preto (SP), and Jundiaí (SP), the company is well-prepared to serve different regions. He adds that the volume of business generated and the networking established during the fair have already sparked interest in the next edition of Show Rural Coopavel.

About LiuGong
For over 65 years, LiuGong Machinery Corporation has been a reference in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved to become one of the world’s fastest-growing global construction equipment companies, offering a full line of intuitive machines for extreme service for construction equipment owners constantly challenged to do more with less. LiuGong provides opportunities to its employees, quality products and services to its customers, financial success to its investors, and support to the communities in the regions it serves.
The company began with the arrival of 500 workers in the city of Liuzhou in 1958. Today, LiuGong is a global success story with over 33 product lines, 20 global production facilities, 16,000 employees, and more than 500 dealers offering customers the robust equipment they need to get any job done, anywhere. All with local support.

About LiuGong Latin America
LiuGong Latin America (LGLA) was founded in Brazil in 2008 and is a wholly-owned subsidiary of the LiuGong Group. Since 2015 manufacturing equipment in the country, LiuGong has been growing in the Brazilian and Latin American markets. The business covers the sale and maintenance of equipment and accessories for construction machines, financing solutions, customer training, technical consultancy, and other scopes. The main products include wheel loaders, excavators, graders, compactors, backhoe loaders, excavators, rigid trucks, aerial work platforms, etc. In addition, LiuGong continues to develop the structure of its factory and training center located in the city of Mogi Guaçu and commercial office in the city of Campinas, both in the state of São Paulo, strengthening the body of professionals and qualifying the product portfolio. Empowering people with intelligent green machines, LiuGong aims to become a leading global supplier of equipment and technological solutions.

Press Service
MARKETING LIUGONG
marketing@liugongla.com
ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

Rodonordeste, LiuGong’s distributor in the state of Bahia, participated for the second time in Agro Rosário.

Held from February 20 to 22, 2025, in Rosário/Correntina (BA), the event has been taking place since 2013 with the aim of bringing information and technological advancements to agribusiness professionals in the region.

In the 2025 edition, the traditional fair focused on the dissemination of technologies and innovations in the production chain of Western Bahia surpassed the number of visitors from the previous year, bringing together more than 17,000 participants and 160 exhibitors.

Located at booth 08-B, Rodonordeste showcased three LiuGong machines to the public: the 835T and 838T wheel loaders, as well as the 922E excavator. These machines stand out for their robustness in construction, mining, and agriculture operations.

Founded on September 5, 2016, Rodonordeste Serviços e Manutenção Ltda is headquartered in Simões Filho (BA) and has branches in Feira de Santana (BA), Luís Eduardo Magalhães (BA), and Vitória da Conquista (BA). The company represents leading brands in replacement parts and maintenance services for trucks, as well as major names in the yellow-line equipment segment.

Participation in Agro Rosário 2025 reinforces Rodonordeste’s position as a LiuGong distributor, contributing to the region’s development through the supply of modern equipment and high-quality services.

“Agro Rosário is a showcase for us to present our technologies and our distributor’s after-sales services in the region. The partnership with Rodonordeste reinforces our commitment to improving customers’ productivity with our solutions,” says Diego Zolezi, LiuGong’s Senior Product and Marketing Manager.

About LiuGong
For over 65 years, LiuGong Machinery Corporation has been a reference in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved to become one of the world’s fastest-growing global construction equipment companies, offering a full line of intuitive machines for extreme service for construction equipment owners constantly challenged to do more with less. LiuGong provides opportunities to its employees, quality products and services to its customers, financial success to its investors, and support to the communities in the regions it serves.
The company began with the arrival of 500 workers in the city of Liuzhou in 1958. Today, LiuGong is a global success story with over 33 product lines, 20 global production facilities, 16,000 employees, and more than 500 dealers offering customers the robust equipment they need to get any job done, anywhere. All with local support.

About LiuGong Latin America LiuGong Latin America (LGLA)
Was founded in Brazil in 2008 and is a wholly-owned subsidiary of the LiuGong Group. Since 2015 manufacturing equipment in the country, LiuGong has been growing in the Brazilian and Latin American markets. The business covers the sale and maintenance of equipment and accessories for construction machines, financing solutions, customer training, technical consultancy, and other scopes. And the main products include wheel loaders, excavators, graders, compactors, backhoe loaders, excavators, rigid trucks, aerial work platforms, etc. In addition, LiuGong continues to develop the structure of its factory and training center located in the city of Mogi Guaçu and commercial office in the city of Campinas, both in the state of São Paulo, strengthening the body of professionals and qualifying the product portfolio.

Empowering people with intelligent green machines, LiuGong aims to become a leading global supplier of equipment and technological solutions.

Press service
MARKETING LIUGONG
marketing@liugongla.com
ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

With the company since 2018, the executive previously held the position of
Director of Operations and Strategy.

LiuGong Brazil is pleased to announce the appointment of Hebert Francisco as its new Vice President. A seasoned professional in the equipment sector, Hebert has been with the company since 2018, previously serving as Director of Operations and Strategy. For the Brazilian subsidiary, this appointment represents an important step, bringing greater autonomy in local management and fostering closer relationships with customers and business partners.

The launch of more electric equipment, the expansion of the portfolio, and the multinational’s entry into new markets in the region, as well as the strengthening of the distributor network, are among the new Vice President’s priorities.

With over 25 years of experience in the Commercial, Marketing, Product, Quality, and After-Sales areas across various equipment manufacturers, Hebert has extensive expertise in global strategies and the development of regional strategies, effectively contributing to the company’s expected results. As Vice President, he will lead initiatives aimed at accelerating LiuGong’s growth in the national market.

About LiuGong

For over 65 years, LiuGong Machinery Corporation has been a reference in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved to become one of the world’s fastest-growing global construction equipment companies, offering a full line of intuitive machines for extreme service for construction equipment owners constantly challenged to do more with less. LiuGong provides opportunities to its employees, quality products and services to its customers, financial success to its investors, and support to the communities in the regions it serves.

The company began with the arrival of 500 workers in the city of Liuzhou in 1958. Today, LiuGong is a global success story with over 33 product lines, 20 global production facilities, 16,000 employees, and more than 500 dealers offering customers the robust equipment they need to get any job done, anywhere. All with local support.

About LiuGong Latin America

LiuGong Latin America (LGLA) was founded in Brazil in 2008 and is a wholly-owned subsidiary of the LiuGong Group. Since 2015, manufacturing equipment in the country, LiuGong has been growing in the Brazilian and Latin American markets. The business covers the sale and maintenance of equipment and accessories for construction machines, financing solutions, customer training, technical consultancy, and other scopes. The main products include wheel loaders, excavators, graders, compactors, backhoe loaders, excavators, rigid trucks, aerial work platforms, etc.

In addition, LiuGong continues to develop the structure of its factory and training center located in the city of Mogi Guaçu and commercial office in the city of Campinas, both in the state of São Paulo, strengthening the body of professionals and qualifying the product portfolio. Empowering people with intelligent green machines, LiuGong aims to become a leading global supplier of equipment and technological solutions.

Press Service

MARKETING LIUGONG marketing@liugongla.com

ADRIANA ROMA adriana@haproposito.com.br +55 (19) 9 9816-6272

New structure includes a fully equipped workshop, boiler shop, and area for washing machines and components

Campinas, December 2024 – Serpema Machines, Parts, and Services, LiuGong’s distributor in Mato Grosso do Sul, will reopen its headquarters in Campo Grande on December 12. The new facility solidifies the company’s position as a reference for servicing the agricultural, mining, and paving sectors in the region. The event will be attended by LiuGong Latin America President Linjun Wang, along with customers and partners who will have the opportunity to explore the space and see the highlights of LiuGong’s 835H, 848H, 838T wheel loaders, 913E and 915E excavators, and 6612E compactor roller on display.

“The reopening of Serpema’s headquarters in December marks a strategic moment for the company to start 2025 with a stronger structure to meet the positive business outlook for next year. Our brand is growing in Mato Grosso and Mato Grosso do Sul, thanks to Serpema’s support and alignment with our corporate values,” says Diego Zolezi, Senior Product and Marketing Manager at LiuGong.

The new Serpema facility, which was recently leased, has undergone extensive renovations to serve customers across the entire state. Located on a spacious 10,000 m² plot with a 2,000 m² building, the new headquarters features infrastructure capable of handling large equipment. The facility includes a fully equipped workshop, boiler shop, and an engine and transmission assembly room. A covered bay with a reinforced 30 cm concrete floor has been designed to support equipment up to 90 tons, such as excavators and wheel loaders.

The space also includes a testing area of more than 1,000 m² and a parts inventory valued at R$ 2.6 million. Serpema’s infrastructure is designed with environmental considerations in mind. In the machine and component washing area, water is sourced from rainwater harvesting, stored in 30,000-liter tanks, and features an oil decantation system for proper waste disposal. Additionally, there is a room equipped to obtain Cummins certification in 2025, reinforcing the company’s commitment to high-quality technical support.

According to Serpema Director Claudio Soler, the new space was designed to be a full-service machinery dealership, focusing not only on construction equipment but also on mining machinery, which will be the company’s main focus in 2025. “My father was a heavy machinery mechanic, and I used to follow him during school vacations. This passion has been in the blood for more than half a century. Today, with the dedicated work of our team and our partnership with LiuGong, we are improving our market share and consolidating our leadership in wheel loader and excavator sales.”

Currently, Serpema employs 33 professionals, and the new headquarters will provide opportunities to expand the team and offer even more specialized services. Founded in 2002 to complement the operations of Soman, a traditional company in the sector founded in 1995, Serpema has evolved from a maintenance provider to a distributor for major heavy equipment manufacturers. The company has achieved a 65% market share in the South Mato Grosso region.

Address:
Serpema Machines, Parts, and Services
Avenida Gury Marques, 4003, Cidade Morena, Campo Grande (MS)

About LiuGong

For over 65 years, LiuGong Machinery Corporation has been a leader in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved into one of the world’s fastest-growing global construction equipment companies, offering a complete range of intuitive, extreme-service machines for construction equipment owners who are constantly challenged to do more with less. LiuGong provides opportunities for its employees, quality products and services for its customers, financial success for its investors, and support for communities in the regions it serves. The company started with 500 workers in Liuzhou in 1958. Today, LiuGong is a global success story with over 33 product lines, 20 global manufacturing facilities, 16,000 employees, and more than 500 dealers offering robust equipment to help customers get the job done, anywhere, with local support.

About LiuGong Latin America

LiuGong Latin America (LGLA) was founded in Brazil in 2008 and is a wholly-owned subsidiary of LiuGong Group. Since 2015, the company has been manufacturing equipment in Brazil and has been growing in both the Brazilian and Latin American markets. The business covers the sale and maintenance of construction machinery equipment and accessories, financing solutions, customer training, technical consulting, and more. The main products include wheel loaders, motor graders, compactor rollers, backhoe loaders, excavators, rigid trucks, aerial work platforms, etc. Additionally, LiuGong continues to expand the structure of its factory and training center in Mogi Guaçu, as well as its commercial office in Campinas, both located in São Paulo state, strengthening its professional workforce and product portfolio.

Press Contact

LIUGONG MARKETING
marketing@liugongla.com

ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272