New hires strengthen key areas to support the company’s growth

Campinas (SP), January 2026 – LiuGong Latin America announces the
appointment of new executives to its structure in Brazil, in a move that reflects
the company’s ongoing evolution in the country. The new hires strengthen the
company’s management capabilities and lay the groundwork to support growth,
with direct impacts on internal process efficiency, support for the distributor
network, and customer relationships.
Among the highlights of the new leadership team is the arrival of Luciano Rocha,
who takes on the role of Sales and Product Director. With more than 25 years
of experience across the capital goods, construction, mining, and agribusiness
sectors, the executive has built a solid career at global companies such as
Komatsu, Volvo Construction Equipment, and Armac. He will report directly to
Hebert Francisco, Vice President of LiuGong Brazil, with the mission of
accelerating the company’s expansion, strengthening the distributor network,
and expanding the solutions portfolio in the Brazilian market.
“We are strengthening a senior management team that is prepared to sustain
LiuGong’s growth in Brazil in a consistent manner. The new leaders bring
strategic vision, deep market knowledge, and strong execution capabilities,
aligned with our commitment to customers, distributors, and partners,” says
Hebert Francisco, Vice President of LiuGong Brazil.
Another significant move is the appointment of Chrystian Garcia as Head of
Sales, Marketing, and Network Development. With more than 20 years of
experience in the heavy equipment market, the executive has worked at
companies such as Armac, Komatsu, and Sotreq, bringing strategic experience
across business development, sales, communication, and marketing.
In the after-sales area, LiuGong announces the appointment of Guilherme
Godoy as Head of After-Sales, reporting directly to the company’s Vice
President. With 28 years of experience in the construction equipment segment,
Guilherme has built his career at companies such as Volvo Construction
Equipment and JCB, bringing strong technical, operational, and management
expertise.
Completing the package of strategic reinforcements, Alessandro Boncompagno
takes on the role of Senior Manager of Supply Chain, Purchasing, and Planning.
The executive brings extensive experience in global projects and strategic
supply chain initiatives, with an integrated approach to process management
and leadership of multicultural teams.
These leadership moves are part of a structured plan by LiuGong to sustain the
brand’s expansion in Brazil. Strengthening the leadership team enhances
commercial operations and the after-sales structure, while also laying the
foundation for portfolio expansion and entry into new markets, such as paving.
“We continue to invest in people because we believe that a strong operation
starts with leadership. This team joins us to add value and to sustain the trust
that the Brazilian market places in LiuGong,” concludes Hebert Francisco.

About LiuGong
LiuGong Machinery Corporation is a leading company in the construction
equipment manufacturing industry in China. Since building its first wheel loader
in 1966, LiuGong has evolved to become one of the fastest-growing global
construction equipment companies, offering a full line of intuitive, heavy-duty
machines for owners who are constantly challenged to do more with less.
LiuGong provides opportunities for its employees, high-quality products and
services for its customers, financial success for its investors, and support for
the communities in the regions it serves.
The company began with the arrival of 500 workers in the city of Liuzhou in
1958.

Today, LiuGong is a global success story with over 33 product lines, 20
manufacturing facilities worldwide, 16.000 employees, and more than 500
dealers providing customers with the robust equipment they need to get any
job done, anywhere. All with local support.

About LiuGong Latin America
LiuGong Latin America (LGLA) was founded in Brazil in 2008 and is a
whollyowned subsidiary of the LiuGong Group. Manufacturing equipment in the
country since 2015, LiuGong has been expanding in the Brazilian and Latin
American markets. The business covers the sale and maintenance of
equipment and attachments for construction machines, financing solutions,
customer training, technical consulting, and other services.
LiuGong’s portfolio includes wheel loaders, motor graders, compaction rollers,
backhoe loaders, excavators, rigid trucks, and aerial work platforms, among
other equipment. The company has been increasing its presence in Brazil with
investments in its factory infrastructure and training centers in Mogi Guaçu (SP),
as well as its commercial office in Campinas (SP). In 2025, it strengthened its
presence in the mining sector with the opening of an office in Belo Horizonte
(MG), reinforcing its professional team and expanding the qualification of its
product portfolio.

Press Contact
MARKETING LIUGONG
marketing@liugongla.com
ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

80- and 90-ton models strengthen the manufacturer’s presence in infrastructure, industrial construction, and equipment rental applications

Campinas (SP), January 2026 – LiuGong announces the launch in Brazil of
the LTC800T5 and LTC900T5 truck cranes, with maximum lifting capacities of
80 and 90 tons, designed for high-complexity lifting operations. Classified as
truck cranes, the machines were developed to serve applications such as the
assembly of precast concrete structures, industrial projects, shopping centers,
plants, heavy maintenance, oil and gas, as well as support operations in wind
energy projects.
The combination of lifting capacity and ease of mobility makes these models
particularly attractive to rental companies and engineering firms. According to
Flavio Souza, LiuGong Product Manager, the launch responds to a recurring
demand in the Brazilian market. “We already support our customers from the
early stages of a project through to large-scale operations. We have now
completed our portfolio with a fundamental support machine—the truck crane.
With the LTC800T5 and LTC900T5 models, we are able to offer a
comprehensive solution while maintaining LiuGong’s philosophy of robustness
and ease of maintenance,” he states.

Standardized technical architecture with a focus on safety
Both cranes share the same technical platform, a feature that facilitates
maintenance and component interchangeability. Both models are equipped
with a 275 kW Cummins engine, a 10-speed Fast transmission, a four-axle
chassis, 385/95R25 tires, and independent cabins for the truck and the crane,
both fitted with air conditioning.
Equipped with a U-shaped telescopic main boom, the cranes feature five
sections and a maximum reach of 50 meters, setting a new benchmark for the
market. The auxiliary jib, with a length of up to 16 meters, expands versatility in
operations that require greater horizontal reach.

LiuGong chose to offer as standard features items that are often optional in the
market, including an emergency steering pump, which ensures equipment
control in the event of hydraulic failure, and an electric retarder, which enhances
safety on long descents and operations on inclined terrain. The proposal is to
deliver a more complete machine that meets the needs of the most demanding
customers. “Safety is not an option for LiuGong!” emphasizes the product
manager.

Operational control, stability, and precision
The LTC800T5 and LTC900T5 are equipped with a slewing system with dual
hydraulic motors, providing precise movements and smooth braking, reducing
load oscillation during operation. The system is complemented by a WIKA load
moment limiter, with a Portuguese-language interface, outrigger pressure
sensors, an anemometer, a camera at the boom tip, and a camera on the winch
drum to monitor wire rope spooling in real time.
Another key differentiator is the four-wheel steering system, including crab
mode, which reduces the turning radius to approximately 10 meters, facilitating
maneuverability in confined spaces, urban job sites, and industrial areas.
Equipped with counterweights—up to 17.8 tons on the LTC900T5 and 15 tons
on the LTC800T5, the truck cranes are also capable of transporting their own
counterweights over short distances, reducing the need for support trucks in
certain operations and contributing to optimized logistics costs.
.
Growth strategy and local support
According to Hebert Francisco, Vice President of LiuGong Brazil, the launch of
the truck cranes is aligned with the company’s growth strategy in Brazil. “By
launching the LTC800T5 and LTC900T5 models, we reinforce our commitment
to offering the Brazilian market an increasingly comprehensive portfolio, with
equipment designed for complex applications and supported by a structured
local technical support network. Our focus is to ensure productivity, safety, and
high availability for our customers,” explains Hebert Francisco.
Sales will be carried out through LiuGong’s distributor network in Brazil. In
parallel, the company is already conducting technical maintenance training
across the network, as well as commercial training programs, to ensure the
correct application and operation of the new equipment.

About LiuGong
LiuGong Machinery Corporation is a leading company in the construction
equipment manufacturing industry in China. Since building its first wheel loader
in 1966, LiuGong has evolved to become one of the fastest-growing global
construction equipment companies, offering a full line of intuitive, heavy-duty
machines for owners who are constantly challenged to do more with less.

LiuGong provides opportunities for its employees, high-quality products and
services for its customers, financial success for its investors, and support for
the communities in the regions it serves.

The company began with the arrival of 500 workers in the city of Liuzhou in
1958. Today, LiuGong is a global success story with over 33 product lines, 20
manufacturing facilities worldwide, 16.000 employees, and more than 500
dealers providing customers with the robust equipment they need to get any
job done, anywhere. All with local support.

About LiuGong Latin America
LiuGong Latin America (LGLA) was founded in Brazil in 2008 and is a
whollyowned subsidiary of the LiuGong Group. Manufacturing equipment in the
country since 2015, LiuGong has been expanding in the Brazilian and Latin
American markets. The business covers the sale and maintenance of
equipment and attachments for construction machines, financing solutions,
customer training, technical consulting, and other services.
LiuGong’s portfolio includes wheel loaders, motor graders, compaction rollers,
backhoe loaders, excavators, rigid trucks, and aerial work platforms, among
other equipment. The company has been increasing its presence in Brazil with
investments in its factory infrastructure and training centers in Mogi Guaçu (SP),
as well as its commercial office in Campinas (SP). In 2025, it strengthened its
presence in the mining sector with the opening of an office in Belo Horizonte
(MG), reinforcing its professional team and expanding the qualification of its
product portfolio.

Press Contact
MARKETING LIUGONG
marketing@liugongla.com
ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

The 838TE electric wheel loader is the highlight of the new phase of the T Series.

LiuGong announces the expansion of the T Series with the incorporation of its electric lineup, reinforcing the company’s global electrification strategy through equipment that combines structural robustness, high productivity, and a significant reduction in operating costs. The initiative aligns with the energy transition underway in the heavy equipment sector and responds to the growing demand for zero-emission solutions, particularly in urban, industrial, and mining operations.

As a result of a global development program launched in 2014, LiuGong has already sold more than 6.500 electric machines worldwide. By 2024, these units had accumulated 1.1 billion operating hours, with an estimated reduction of 330.000 tons of CO₂, an environmental impact equivalent to the planting of approximately 1,8 billion trees.

The dedicated electric engineering features a transmission developed in-house by LiuGong, delivering up to 20% higher efficiency, along with an intelligent energy recovery system capable of reducing overall energy consumption by up to 20%, particularly in duty cycles with frequent braking. The electric architecture eliminates the internal combustion engine, drastically reduces the number of wear-prone components, and extends maintenance intervals, resulting in a significantly lower total maintenance cost compared to diesel-powered machines.

The electric T Series adopts MTB (Module to Bracket) technology, which integrates the battery modules directly into the machine’s structure. This solution increases volumetric energy density by more than 40%, reduces wiring harness length by 93%, and enhances overall vibration resistance by more than 300%. The batteries use LFP (lithium iron phosphate) chemistry, recognized for its high thermal stability and safety, with an estimated service life of five years or 10.000 operating hours, and feature a Battery Management System (BMS) developed in-house by LiuGong, ensuring precise control, reliability, and performance.

The introduction of the electric T Series consolidates this trajectory and expands the brand’s portfolio in strategic segments. Among the highlights of this new phase of the T Series is the 838TE electric wheel loader, developed on the same structural platform as conventional T Series models, ensuring the robustness and reliability already recognized by the market. The machine is equipped with a 193 kWh battery, 120 kW rated power, a 4.800 kg operating load, and a 2,7 m³ bucket, ensuring high performance even in demanding applications.

The 838TE model is compatible with major global charging standards (GB/T) and can be fully charged in approximately one hour using a 160 kW charging station, ensuring productivity during intensive operating shifts. With the expansion of the T Series into the electric lineup, LiuGong reinforces its commitment to innovation, sustainability, and operational efficiency, delivering market solutions aligned with the evolving environmental and economic requirements of the heavy equipment industry.

Sobre a LiuGong
LiuGong Machinery Corporation is a leading company in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved to become one of the fastest-growing global construction equipment companies, offering a full line of intuitive, heavy-duty machines for owners who are constantly challenged to do more with less.

LiuGong provides opportunities for its employees, high-quality products and services for its customers, financial success for its investors, and support for the communities in the regions it serves.

The company began with the arrival of 500 workers in the city of Liuzhou in 1958. Today, LiuGong is a global success story with over 33 product lines, 20 manufacturing facilities worldwide, 16.000 employees, and more than 500 dealers providing customers with the robust equipment they need to get any job done, anywhere. All with local support.

Sobre a LiuGong Latin America
LiuGong Latin America (LGLA) was founded in Brazil in 2008 and is a whollyowned subsidiary of the LiuGong Group. Manufacturing equipment in the country since 2015, LiuGong has been expanding in the Brazilian and Latin American markets. The business covers the sale and maintenance of equipment and attachments for construction machines, financing solutions, customer training, technical consulting, and other services.

LiuGong’s portfolio includes wheel loaders, motor graders, compaction rollers, backhoe loaders, excavators, rigid trucks, and aerial work platforms, among other equipment. The company has been increasing its presence in Brazil with investments in its factory infrastructure and training centers in Mogi Guaçu (SP), as well as its commercial office in Campinas (SP). In 2025, it strengthened its presence in the mining sector with the opening of an office in Belo Horizonte (MG), reinforcing its professional team and expanding the qualification of its product portfolio.

Press Contact

MARKETING LIUGONG
marketing@liugongla.com

ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

Partnership between manufacturer, distributor, and mining companies drives high availability and regional growth

Responsible for approximately 97% of Brazil’s gypsum production, the Araripe Gypsum Production Hub, located in the hinterlands of Pernambuco state, is one of the most challenging operating environments in Brazilian mining. Intense dust, high temperatures, long operating hours, and continuous operations demand reliable equipment and high availability of technical support. In this context, LiuGong has strengthened its presence as a strategic partner to local mining companies and industries, with a growing fleet of wheel loaders, excavators, and off-highway trucks operating across different stages of the gypsum value chain.

According to the Araripe Gypsum Local Production Arrangement (APL), the region brings together approximately 510 companies, including 55 mining operations, 185 calcination plants, and around 270 precast manufacturers, with an estimated annual output of 4,44 million tons and the generation of 3.500 direct jobs. It is within this highly competitive environment that LiuGong equipment has been consistently demonstrating strong performance.

Fleet in Operation and Field Performance

At Siqueira Mineração, one of the largest groups in the hub, LiuGong’s fleet is extensive and strategically deployed, including 848T, 856H, 865HE, and 870H wheel loaders, as well as six 922E excavators and three DW90 off-highway trucks. Founded in 2011, the group operates across multiple markets—from cement to calcined gypsum, agricultural gypsum, limestone, and aggregates—and employs more than 400 people.

According to Chico Siqueira, Chief Executive Officer, the decision to standardize the fleet is directly driven by performance and after-sales support. “Selling machines is easy. The real challenge is keeping them running, and that is what Damaq has been delivering. Today, LiuGong ranks among the best machines we have ever operated within the group, and our outlook is to migrate the entire fleet to the brand,” he states.

The Padrão Gypsum Group, which encompasses mining operations, gypsum manufacturing, and new investments in agribusiness, also operates four 922E excavators and one 835H wheel loader. With more than 150 employees, the group highlights close technical support as a decisive factor. “What the industry needs today is ongoing Support. Not just the sale, but a strong after-sales presence, answering questions, ensuring parts availability, and providing technical assistance. That is what we have with Damaq Equipamentos and LiuGong,” says José Mário, Maintenance Manager.

MAB – Mineração Alto Bonito, one of Brazil’s gypsum industry pioneers, founded in 1973 and now in its third generation of family ownership, operates 856H and 835H wheel loaders as well as a 922E excavator. For Geraldo Lesse, Chief Executive Officer, equipment robustness and long-term relationships are key differentiators. “We have been operating LiuGong machines since 2012. They are robust equipment that serve us well, supported by a solid, long-standing relationship between customer and supplier. That makes all the difference,” he emphasizes.

Expansion, Equipment Availability, and Local Support

Vertgesso, a company linked to a national group operating in the ceramics and mineral drilling sectors, currently operates one 835H wheel loader and two 922E excavators, with plans to acquire additional equipment for a new mining front in Araripe. According to Leonardo Ferreira, the company’s mining engineer, physical availability and local technical support were decisive factors in selecting the manufacturer. “Today, we have very strong equipment availability and utilization. What was missing in the region was technical maintenance service, which is now in place. This is essential for the Gypsum Hub,” he states.

The local presence of Damaq Equipamentos, LiuGong’s distributor in the region, is cited by companies across the hub as a true game changer. “Araripe demands strong machines, but it demands even more proximity. We have invested in infrastructure, regional technicians, parts inventory, and continuous relationships. Our role is to ensure that the machines are producing every day, because here, downtime is not an option,” emphasizes Danilo Freire, CEO of the distributor.

From the manufacturer’s perspective, LiuGong’s consolidation in the hub is the result of a clear strategy. “The Araripe Gypsum Hub is one of the most demanding operating environments in the country. Seeing our equipment running with high availability across different customers confirms that we are on the right path. More than selling machines, we are building long-term partnerships, with a focus on productivity, operating costs, and close customer support,” states Hebert Francisco, Vice President of LiuGong Latin America.

A Partnership Driving Regional Development

In a hub that concentrates Brazil’s largest gypsum reserves and operates with continuous mining and material handling cycles, operational efficiency depends directly on fleet reliability. In this context, the standardization of robust machines, combined with high physical availability and a well-structured regional after-sales operation, has made it possible to reduce unplanned downtime, optimize total cost of ownership (TCO), and sustain consistent productivity gains.

According to Danilo Freire, CEO of Damaq Equipamentos, this dynamic requires more than high-performance equipment. “The Araripe Gypsum Hub demands strong machines, but it demands even stronger partnerships. This is not a market for one-off opportunities, but for day-to-day engagement. To operate here, it is not enough to sell equipment: it is necessary to understand the pace of mining operations, be present, anticipate demands, and ensure that the customer’s operation does not stop. Damaq has built its presence in the hub on this proximity, strong relationships, and a long-term vision. What has already been achieved is solid—and represents only the beginning of what we will continue to develop in the region,” he concludes.

As LiuGong’s distributor in Northeast Brazil, Damaq Equipamentos currently operates across six states in the region, with a structure focused on close customer relationships, technical availability, and continuous support. Despite its relatively recent trajectory, the company already ranks among the fastest-growing distributors of the brand in Brazil, contributing directly to the expansion of the LiuGong fleet in strategic segments such as mining, construction, agriculture, and infrastructure. Through investments in local teams, parts inventory, and specialized technical service, Damaq has established itself as a key link between the manufacturer and field operations—translating, in practice, the positioning that guides its activities: being the force that moves the Northeast.

About LiuGong
LiuGong Machinery Corporation is a leading company in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved to become one of the fastest-growing global construction equipment companies, offering a full line of intuitive, heavy-duty machines for owners who are constantly challenged to do more with less.

LiuGong provides opportunities for its employees, high-quality products and services for its customers, financial success for its investors, and support for the communities in the regions it serves.

The company began with the arrival of 500 workers in the city of Liuzhou in 1958. Today, LiuGong is a global success story with over 33 product lines, 20 manufacturing facilities worldwide, 16.000 employees, and more than 500 dealers providing customers with the robust equipment they need to get any job done, anywhere. All with local support.

About LiuGong Latin America
LiuGong Latin America (LGLA) was founded in Brazil in 2008 and is a whollyowned subsidiary of the LiuGong Group. Manufacturing equipment in the country since 2015, LiuGong has been expanding in the Brazilian and Latin American markets. The business covers the sale and maintenance of equipment and attachments for construction machines, financing solutions, customer training, technical consulting, and other services.

LiuGong’s portfolio includes wheel loaders, motor graders, compaction rollers, backhoe loaders, excavators, rigid trucks, and aerial work platforms, among other equipment. The company has been increasing its presence in Brazil with investments in its factory infrastructure and training centers in Mogi Guaçu (SP), as well as its commercial office in Campinas (SP). In 2025, it strengthened its presence in the mining sector with the opening of an office in Belo Horizonte (MG), reinforcing its professional team and expanding the qualification of its product portfolio.

Press Contact

MARKETING LIUGONG
marketing@liugongla.com
ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

The technical training brought together distributors from across Brazil in a 40-hour program focused on system maintenance, repair, and diagnostics.

Between November 24 and 28, 2025, LiuGong conducted the ZF Basic Power Transmission Training, bringing together LiuGong representatives from across Brazil. The program was delivered by LiuGong itself, based on the knowledge and technology developed through its joint venture with ZF in China, reinforcing the transfer of global expertise to enhance the technical qualification of the company’s after-sales network in the country. The training took place at the LiuGong Training Center in Mogi Guaçu (SP), with the objective of strengthening dealers’ technical capabilities across the brand’s product lineup.

With a total workload of 40 hours, the training was delivered by Diego Heitor Rodrigues, LiuGong Training Instructor, and combined theoretical and hands-on sessions, reinforcing the manufacturer’s commitment to the continuous qualification of technical teams and to high equipment availability in the field.

Throughout the program, participants deepened their knowledge of the powertrain, hydraulic, and electrical systems, in addition to specific content on transmission repair and preventive maintenance. The hands-on activities included the use of technical diagrams and the disassembly and reassembly of the transmission, providing a practical approach aligned with real workshop routines.

According to Diego Heitor Rodrigues, the training was structured to meet day-to-day operational demands. “We designed the content to qualify technicians in a practical and in-depth manner, covering everything from system operation to proper diagnostic procedures, preventive maintenance, and transmission repair. This directly helps prevent machine downtime and increases equipment reliability in the field,” he explains.

The initiative reinforces LiuGong’s strategy of continuously investing in the technical training of its network, strengthening after-sales support, and deepening partnerships with global suppliers, ensuring qualified support for distributors and greater productivity for customers across Brazil.

About LiuGong
LiuGong Machinery Corporation is a leading company in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved to become one of the fastest-growing global construction equipment companies, offering a full line of intuitive, heavy-duty machines for owners who are constantly challenged to do more with less. LiuGong provides opportunities for its employees, high-quality products and services for its customers, financial success for its investors, and support for the communities in the regions it serves.

The company began with the arrival of 500 workers in the city of Liuzhou in 1958. Today, LiuGong is a global success story with over 33 product lines, 20 manufacturing facilities worldwide, 16.000 employees, and more than 500 dealers providing customers with the robust equipment they need to get any job done, anywhere. All with local support.

About LiuGong Latin America
LiuGong Latin America (LGLA) was founded in Brazil in 2008 and is a whollyowned subsidiary of the LiuGong Group. Manufacturing equipment in the country since 2015, LiuGong has been expanding in the Brazilian and Latin American markets. The business covers the sale and maintenance of equipment and attachments for construction machines, financing solutions, customer training, technical consulting, and other services.

LiuGong’s portfolio includes wheel loaders, motor graders, compaction rollers, backhoe loaders, excavators, rigid trucks, and aerial work platforms, among other equipment. The company has been increasing its presence in Brazil with investments in its factory infrastructure and training centers in Mogi Guaçu (SP), as well as its commercial office in Campinas (SP). In 2025, it strengthened its presence in the mining sector with the opening of an office in Belo Horizonte (MG), reinforcing its professional team and expanding the qualification of its product portfolio.

Press Contact 
ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

The company-sponsored program brought free activities to Mogi Guaçu and
Campinas and included a Family Day for employees and their families

With a commitment to expanding access to culture and fostering integration
among people, families, and public spaces, LiuGong concluded its participation
in the itinerant Parklet Móvel project with a series of activities that strengthened
the company’s connection with its employees and with the communities of Mogi
Guaçu and Campinas (SP). The installation was located at Parque Portugal
(Taquaral) from October 22 to November 4, welcoming visitors of all ages for
cultural workshops, educational activities, and artistic performances.
In addition to sponsoring the project, made possible through the Rouanet Law,
LiuGong dedicated part of the program to a special moment for its team: Family
Day, during which employees and their families took part in art workshops and
cultural experiences in a welcoming environment integrated with nature.
Family Day: culture as a meeting point
Family Day was designed to promote interaction, well-being, and stronger
bonds between families and the company, reinforcing the importance of human
connections in the corporate environment. During the event, children, young
people, and adults engaged in artistic activities led by the project’s educators,
participated in group dynamics, and enjoyed the Parklet Móvel as a space for
socializing and creativity.
According to Hebert Francisco, Vice President of LiuGong Latin America,
initiatives like this help strengthen the company’s purpose of caring for people
and the communities in which it operates:
“For us, building machines is just as important as building relationships. Being
close to the community and creating meaningful experiences for our employees
and their families reinforces what we believe: strong companies are built by
engaged people who feel connected to and proud of where they work. The
Parklet Móvel symbolizes exactly that — a space of connection, culture, and
belonging.”

Parklet Móvel
Developed by Soul Urbanismo, the Parklet Móvel functions as a sustainable
itinerant plaza, equipped with benches, self-irrigating planters with rainwater
harvesting, power outlets, LED lighting powered by solar energy, and air pumps
for bicycles. Its air-suspension system adjusts the trailer to sidewalk level,
ensuring accessibility and safety for all visitors.
During its stay at Parque Portugal, the project welcomed diverse audiences —
children, young people, seniors, families, and cyclists — establishing itself as a
hub of interaction and culture in Taquaral.
By sponsoring initiatives such as the Parklet Móvel, LiuGong reinforces its
commitment to the democratization of culture, to community development, and
to offering experiences that promote learning, exchange, and citizenship.
The Parklet Móvel is carried out by Soul Urbanismo and the City of Campinas,
with sponsorship from LiuGong through the Federal Law for Cultural Incentives
(Lei Rouanet).

About LiuGong
LiuGong Machinery Corporation is a leading company in the construction
equipment manufacturing industry in China. Since building its first wheel loader
in 1966, LiuGong has evolved to become one of the fastest-growing global
construction equipment companies, offering a full line of intuitive, heavy-duty
machines for owners who are constantly challenged to do more with less.
LiuGong provides opportunities for its employees, high-quality products and
services for its customers, financial success for its investors, and support for
the communities in the regions it serves. The company began with the arrival
of 500 workers in the city of Liuzhou in 1958. Today, LiuGong is a global
success story with over 33 product lines, 20 manufacturing facilities worldwide,
16,000 employees, and more than 500 dealers providing customers with the
robust equipment they need to get any job done, anywhere. All with local
support.

About LiuGong Latin America
LiuGong Latin America (LGLA) was founded in Brazil in 2008 and is a
whollyowned subsidiary of the LiuGong Group. Manufacturing equipment in the
country since 2015, LiuGong has been expanding in the Brazilian and Latin
American markets. The business covers the sale and maintenance of
equipment and attachments for construction machines, financing solutions,
customer training, technical consulting, and other services.
LiuGong’s portfolio includes wheel loaders, motor graders, compaction rollers,
backhoe loaders, excavators, rigid trucks, and aerial work platforms, among
other equipment. The company has been increasing its presence in Brazil with
investments in its factory infrastructure and training centers in Mogi Guaçu (SP),
as well as its commercial office in Campinas (SP). In 2025, it strengthened its
presence in the mining sector with the opening of an office in Belo Horizonte
(MG), reinforcing its professional team and expanding the qualification of its
product portfolio.

Press Contact

MARKETING LIUGONG
marketing@liugongla.com

ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

The reorganization strengthens the paving, mining, and key accounts areas, aligned with the company’s growth strategy in the country.

Campinas (SP), october 2025 – LiuGong announces a new leadership structure aimed at enhancing management efficiency across its operations in Brazil. The changes accompany the company’s growth and expansion, marked by a broader portfolio and the consolidation of its presence in the paving and mining segments.

As part of the strengthening of strategic areas, Diego Bilharino Zolezi assumes the position of Department Head, overseeing bidding, product, paving, and marketing. Within the same structure, Luís Fernando Godinho takes on the role of Senior Paving Manager.

Mateus Barbosa de Moraes Rodrigues assumes the position of Department Head, leading the key accounts (K.A.) and mining areas. Reporting to him is Leandro Comparin, the new Key Accounts Manager. In addition, Matheus Antônio takes on the role of Sales Manager for the wholesale and retail areas, under the leadership of Mozart de Pádua.

According to Hebert Francisco, Vice President of LiuGong Latin America, the changes reflect the company’s commitment to growth and operational excellence. “We are in an expansion cycle that requires an organizational structure that is even more integrated and prepared to meet new market demands. LiuGong has been strengthening its presence in strategic segments such as paving and mining, expanding its product portfolio and consolidating our operations throughout the country,” summarizes Hebert Francisco.

About LiuGong
LiuGong Machinery Corporation is a leading company in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved to become one of the fastest-growing global construction equipment companies, offering a full line of intuitive, heavy-duty machines for owners who are constantly challenged to do more with less.

LiuGong provides opportunities for its employees, high-quality products and services for its customers, financial success for its investors, and support for the communities in the regions it serves. The company began with the arrival of 500 workers in the city of Liuzhou in 1958. Today, LiuGong is a global success story with over 33 product lines, 20 manufacturing facilities worldwide, 16,000 employees, and more than 500 dealers providing customers with the robust equipment they need to get any job done, anywhere. All with local support.

About LiuGong Latin America
LiuGong Latin America (LGLA) was founded in Brazil in 2008 and is a whollyowned subsidiary of the LiuGong Group. Manufacturing equipment in the country since 2015, LiuGong has been expanding in the Brazilian and Latin American markets. The business covers the sale and maintenance of equipment and attachments for construction machines, financing solutions, customer training, technical consulting, and other services.

LiuGong’s portfolio includes wheel loaders, motor graders, compaction rollers, backhoe loaders, excavators, rigid trucks, and aerial work platforms, among other equipment. The company has been increasing its presence in Brazil with investments in its factory infrastructure and training centers in Mogi Guaçu (SP), as well as its commercial office in Campinas (SP). In 2025, it strengthened its presence in the mining sector with the opening of an office in Belo Horizonte (MG), reinforcing its professional team and expanding the qualification of its product portfolio.

Press Office

MARKETING LIUGONG
marketing@liugongla.com

ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

A competition that highlighted the technical level of the Latin American
representatives and reaffirmed LiuGong’s investment in training and valuing
professionals.

LiuGong Latin America secured third place at the 8th Global Technical Skills
Competition, held in October 2025 in Ayutthaya, Thailand. The Latin American
team was composed of Marcelo de Andrade, Service Specialist at LiuGong
Brazil; Rodrigo Barbosa de Souza, Service Field Technician at the distributor
Sarandi Tratores; and Emanuel Romero Rosario, Service Field Technician at
Caon Group (Argentina).
The competition brought together teams from different regions of the world,
including Russia, Poland, Indonesia, India, China, Thailand, Egypt, Saudi
Arabia, and South Africa. The Latin American team secured a place on the
podium, finishing behind the teams from Russia (1st place) and Poland (2nd
place).
Global Challenges and Technical Learning
The journey of the Latin American representatives began in the regional
qualifiers organized by LiuGong Latin America, which brought together
technicians from distributors and factory employees. The theoretical and
practical tests evaluated everything from mastery of the machines’ electrical
and hydraulic systems to the disassembly and assembly of subassemblies, predelivery inspections (PDI), failure diagnostics, and equipment technical
handover procedures.
During the global championship in Thailand, the competitors faced challenges
with a maximum time limit of 60 minutes, requiring precision and agility. The
tasks included disassembly of hydraulic controls, adjustment of diesel injection
systems, and electrical fault diagnostics on excavators, wheel loaders, and
aerial work platforms.
“The challenges were complex and the time limits extremely short. Each test
required quick thinking, precise measurements, and teamwork. Even without
taking first place, we are proud to have represented Latin America among the
top three teams in the world,” said Marcelo de Andrade, electric machinery
specialist at LiuGong Latin America.

The event was held at LiuGong’s branch in Ayutthaya, about 70 km from
Bangkok, and featured a full structure provided by LiuGong Global, including
transportation, meals, and technical support for the participants. After the
competition, the contestants took part in the LiuGong Thailand Customer Day,
which showcased machine launches, global performance indicators, and
cultural attractions.
For Hebert Francisco, Vice President of LiuGong Brazil, the result in Thailand
reflects the company’s ongoing investment in the technical training of its
network professionals. “We believe that knowledge is the main tool for providing
excellent support to our customers. The Technical Skills Championship is a
celebration of competence, the exchange of experiences, and the commitment
of everyone who is part of our brand,” the executive emphasized.

About LiuGong
LiuGong Machinery Corporation is a leading company in the construction
equipment manufacturing industry in China. Since building its first wheel loader
in 1966, LiuGong has evolved to become one of the fastest-growing global
construction equipment companies, offering a full line of intuitive, heavy-duty
machines for owners who are constantly challenged to do more with less.
LiuGong provides opportunities for its employees, high-quality products and
services for its customers, financial success for its investors, and support for
the communities in the regions it serves.
The company began with the arrival of 500 workers in the city of Liuzhou in 1958.
Today, LiuGong is a global success story with over 33 product lines, 20
manufacturing facilities worldwide, 16,000 employees, and more than 500
dealers providing customers with the robust equipment they need to get any
job done, anywhere. All with local support.

About LiuGong Latin America
LiuGong Latin America (LGLA) was founded in Brazil in 2008 and is a whollyowned
subsidiary of the LiuGong Group. Manufacturing equipment in the
country since 2015, LiuGong has been expanding in the Brazilian and Latin
American markets. The business covers the sale and maintenance of
equipment and attachments for construction machines, financing solutions,
customer training, technical consulting, and other services.
LiuGong’s portfolio includes wheel loaders, motor graders, compaction rollers,
backhoe loaders, excavators, rigid trucks, and aerial work platforms, among
other equipment. The company has been increasing its presence in Brazil with
investments in its factory infrastructure and training centers in Mogi Guaçu (SP),
as well as its commercial office in Campinas (SP). In 2025, it strengthened its
presence in the mining sector with the opening of an office in Belo Horizonte
(MG), reinforcing its professional team and expanding the qualification of its
product portfolio.

Press Contact

MARKETING LIUGONG
marketing@liugongla.com

ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

The event brought together and reinforced the importance of innovation and sustainability in Brazilian mining.

Campinas (SP), November 2025 – LiuGong successfully concluded its first participation at Exposibram, one of the largest mining events in Latin America, held from October 28 to 30 at the Salvador Convention Center (BA). The international business fair featured more than 400 booths, 2,600 congress participants, and 3,500 hours of technical and scientific activities, attracting professionals, business leaders, and 4,000 students and young people who took part in training activities and guided tours.

At booth AE12b, LiuGong presented the launch of the 870HE electric wheel loader, a highlight among the equipment showcased at the event. The model, equipped with a 423 kWh LFP battery, an operating weight of 24.2 tons, and a 4.7 m³ bucket, drew the attention of mining companies, service providers, and visitors interested in zero-emission solutions and high energy efficiency.

According to Mateus Rodrigues, Head of Mining and Key Accounts at LiuGong, the company’s debut exceeded expectations. He highlighted the high volume of visitors and the strong interest in electric solutions. “The audience impressed our entire team. We welcomed representatives from mining companies and service providers, all showing great interest in our products, especially the 870HE, which is already operating in São Paulo and will soon begin a demonstration tour in other regions of the country. We achieved our goal of increasing brand recognition and opening new business opportunities, bringing LiuGong even closer to this market, which is extremely important for our business,” says Mateus..

LiuGong Latin America Vice President, Hebert Francisco, says that the company’s debut at Exposibram reflects a moment of brand consolidation in Brazil and the strengthening of its presence in the mining sector. “Participating in Exposibram was an important step in bringing LiuGong even closer to the major players in the industry. The event reinforced the power of innovation and the ongoing dialogue about sustainability in Brazilian mining, topics that are at the core of our global strategy. The public’s response to the 870HE shows that we are on the right path, delivering robust, efficient machines with a lower environmental impact,” he states.

Hebert adds that throughout 2025, LiuGong has been expanding its presence in the segment with new equipment launched earlier in the year, such as the 886T wheel loader and the DW105A off-highway truck, as well as the opening of the mining office in Belo Horizonte (MG), which strengthens the technical and commercial support dedicated to the sector. “We are building a solid foundation for growth, combining technological innovation, excellent after-sales service, and close relationships with our customers,” he concludes.

Reinforcing the brand’s commitment to sustainability and social responsibility, the materials used in assembling LiuGong’s booth at Exposibram will be repurposed to build dog houses, which will be donated to organizations in the Salvador region. The initiative is part of the company’s ESG efforts to expand the positive impact of its operations.

About LiuGong
LiuGong Machinery Corporation is a leading company in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved to become one of the fastest-growing global construction equipment companies, offering a full line of intuitive, heavy-duty machines for owners who are constantly challenged to do more with less. LiuGong provides opportunities for its employees, high-quality products and services for its customers, financial success for its investors, and support for the communities in the regions it serves.

The company began with the arrival of 500 workers in the city of Liuzhou in 1958. Today, LiuGong is a global success story with over 33 product lines, 20 manufacturing facilities worldwide, 16,000 employees, and more than 500 dealers providing customers with the robust equipment they need to get any job done, anywhere. All with local support.

About LiuGong Latin America
LiuGong Latin America (LGLA) was founded in Brazil in 2008 and is a wholly-owned subsidiary of the LiuGong Group. Manufacturing equipment in the country since 2015, LiuGong has been expanding in the Brazilian and Latin American markets. The business covers the sale and maintenance of equipment and attachments for construction machines, financing solutions, customer training, technical consulting, and other services.

LiuGong’s portfolio includes wheel loaders, motor graders, compaction rollers, backhoe loaders, excavators, rigid trucks, and aerial work platforms, among other equipment. The company has been increasing its presence in Brazil with investments in its factory infrastructure and training centers in Mogi Guaçu (SP), as well as its commercial office in Campinas (SP). In 2025, it strengthened its presence in the mining sector with the opening of an office in Belo Horizonte (MG), reinforcing its professional team and expanding the qualification of its product portfolio.

Press Contact

MARKETING LIUGONG
marketing@liugongla.com
ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

The manufacturer unveiled five new products, exceeded business expectations, and reinforced its expansion strategy in Brazil.

Campinas (São Paulo), October 2025 – LiuGong wrapped up its participation at Paving Expo 2025 with remarkable results, strengthening its presence in the Brazilian road construction market. Over the three-day event, held from September 23 to 25 at the Anhembi District in São Paulo, the global manufacturer showcased five new product launches, covering everything from soil compaction to asphalt application and maintenance, highlighting efficiency, productivity, and technology.

According to Hebert Francisco, Vice President of LiuGong Latin America, the company’s performance at the expo confirms its long-term strategy in Brazil. “Paving Expo was a milestone for LiuGong in Brazil. Expanding our presence in the road construction sector is a natural step in our growth journey. The Brazilian market has a huge demand for road infrastructure, and we aim to provide solutions that deliver productivity, cost-efficiency, and sustainability.

Exceeding our targets at the expo reinforces LiuGong’s confidence in Brazil and strengthens our closeness with customers,” said Hebert Francisco. LiuGong’s participation at Paving Expo also received institutional support from global leadership. Present at the event were the President of LiuGong Latin America, Mr. Linjun Wang, and the President and Vice President of LiuGong’s paving equipment factory in China, Mr. Tan Zuozhou and Mr. Wang Hongwei, respectively. The presence of these executives underscores the company’s commitment to fully supporting its entry into the Brazilian road construction market.

Luís Fernando Godinho, LiuGong’s Paving Product Manager, stated that the company’s debut was marked by exceeding targets and strong market reception. He highlighted that LiuGong introduced five new product launches along with other electric solutions tailored for projects of different scales. According to the executive, customer feedback was very positive, showing that the manufacturer enters the segment with equipment capable of enhancing efficiency in infrastructure projects. For the coming years, the goal is to consolidate this presence, focusing on structured after-sales support, field demonstrations, and strengthening the service network.

Na At Paving Expo, LiuGong launched the 6620E compactor, the 506E asphalt paver, the 6210E vibratory tandem roller, the 6526 pneumatic roller, and the M100E milling machine, all integrated with the iLink telematics system. The manufacturer also showcased equipment relevant to the segment, including the 4215D motor grader, the 820TE electric loader, and the 395B skid steer loader.

With an established presence in various construction and mining segments, LiuGong is now expanding its operations to address approximately 77% of the Brazilian road construction market’s needs. The next step will be to intensify after-sales activities and training, strengthening support through its network of 12 dealers and 48 service points across Brazil.

About LiuGong
LiuGong Machinery Corporation is a leading company in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved to become one of the fastest-growing global construction equipment companies, offering a full line of intuitive, heavy-duty machines for owners who are constantly challenged to do more with less. LiuGong provides opportunities for its employees, high-quality products and services for its customers, financial success for its investors, and support for the communities in the regions it serves.

The company began with the arrival of 500 workers in the city of Liuzhou in 1958. Today, LiuGong is a global success story with over 33 product lines, 20 manufacturing facilities worldwide, 16,000 employees, and more than 500 dealers providing customers with the robust equipment they need to get any job done, anywhere. All with local support.

About LiuGong Latin America
LiuGong Latin America (LGLA) was founded in Brazil in 2008 and is a wholly-owned subsidiary of the LiuGong Group. Manufacturing equipment in the country since 2015, LiuGong has been expanding in the Brazilian and Latin American markets. The business covers the sale and maintenance of equipment and attachments for construction machines, financing solutions, customer training, technical consulting, and other services. LiuGong’s portfolio includes wheel loaders, motor graders, compaction rollers, backhoe loaders, excavators, rigid trucks, and aerial work platforms, among other equipment. The company has been increasing its presence in Brazil with investments in its factory infrastructure and training centers in Mogi Guaçu (SP), as well as its commercial office in Campinas (SP). In 2025, it strengthened its presence in the mining sector with the opening of an office in Belo Horizonte (MG), reinforcing its professional team and expanding the qualification of its product portfolio.

Press Contact

MARKETING LIUGONG
marketing@liugongla.com

ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272