Campinas, March 11, 2025 – LiuGong, a leading manufacturer of heavy equipment, announces the arrival of Luis Fernando Godinho as its new Paving Manager. Born in Portugal and residing in Brazil since 1981, Godinho holds a degree in Mechanical Engineering from the Federal University of Espírito Santo, along with an MBA in Tax Management from ESUDA, in Recife (PE).

With a career that began in a paint factory, Godinho gained 10 years of experience in the forestry sector and has been working in the paving segment for the past 12 years. His hiring strengthens LiuGong’s strategy to enter the paving market, reinforcing the company’s commitment to providing complete, high-performance solutions for infrastructure and earthworks projects.

“The expectation of being part of LiuGong’s team is great. I want to contribute to the company by relying on my professional experience and seeking new projects that further strengthen the brand, building customer loyalty,” emphasizes Godinho.

LiuGong reinforces that the arrival of Luis Fernando Godinho is part of its portfolio expansion plan, which already serves various sectors, including construction, mining, and agribusiness. With the expertise of the new Paving Manager, the company aims to expand its presence in the segment by offering innovative products and services, along with specialized technical support.

About LiuGong
For over 65 years, LiuGong Machinery Corporation has been a reference in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved to become one of the world’s fastest-growing global construction equipment companies, offering a full line of intuitive machines for extreme service for construction equipment owners constantly challenged to do more with less. LiuGong provides opportunities to its employees, quality products and services to its customers, financial success to its investors, and support to the communities in the regions it serves.

The company began with the arrival of 500 workers in the city of Liuzhou in 1958. Today, LiuGong is a global success story with over 33 product lines, 20 global production facilities, 16,000 employees, and more than 500 dealers offering customers the robust equipment they need to get any job done, anywhere. All with local support.

About LiuGong Latin America
Was founded in Brazil in 2008 and is a wholly-owned subsidiary of the LiuGong Group. Since 2015 manufacturing equipment in the country, LiuGong has been growing in the Brazilian and Latin American markets. The business covers the sale and maintenance of equipment and accessories for construction machines, financing solutions, customer training, technical consultancy, and other scopes. And the main products include wheel loaders, excavators, graders, compactors, backhoe loaders, excavators, rigid trucks, aerial work platforms, etc. In addition, LiuGong continues to develop the structure of its factory and training center located in the city of Mogi Guaçu and commercial office in the city of Campinas, both in the state of São Paulo, strengthening the body of professionals and qualifying the product portfolio.

Empowering people with intelligent green machines, LiuGong aims to become a leading global supplier of equipment and technological solutions.

Press service

MARKETING LIUGONG
marketing@liugongla.com
ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272

The manufacturer will showcase robust solutions, such as the T-Series wheel loaders and the electric aerial platform, in partnership with Priori

Campinas, March 11, 2023 – LiuGong is among the exhibitors at Expodireto Cotrijal 2025, in Não-Me-Toque (RS), from March 10 to 14, 2025, showcasing robust machines for the agribusiness sector. The event, held since the year 2000, receives approximately 377,000 visitors from over 70 countries. This year, LiuGong will be located in the International Pavilion, on Avenue C, in partnership with Priori, the distributor in Rio Grande do Sul. The company will display equipment focused on the demands of the agribusiness and construction industries, including the 835T wheel loader, the 766A backhoe loader, the 9035 mini excavator, the 365 skid steer loader, a forklift, and the LA14JE electric articulated aerial platform.

According to Diego Zolezi, Senior Product and Marketing Manager at LiuGong, Expodireto Cotrijal provides an opportunity to strengthen relationships with customers in Rio Grande do Sul and showcase robust and versatile products such as the T-Series wheel loaders and the electric platform, ideal for serving various segments. “We offer solutions that boost productivity in the field, and the excellent response from the audience proves the relevance of our brand in the agribusiness sector,” highlights Zolezi.

LiuGong’s presence at the event is through Priori, a company specializing in the rental and sale of heavy equipment, known for providing personalized service and comprehensive solutions to customers. Priori is recognized in the state of Rio Grande do Sul for the quality of its after-sales services provided to customers.

About LiuGong
For over 65 years, LiuGong Machinery Corporation has been a reference in the construction equipment manufacturing industry in China. Since building its first wheel loader in 1966, LiuGong has evolved to become one of the world’s fastest-growing global construction equipment companies, offering a full line of intuitive machines for extreme service for construction equipment owners constantly challenged to do more with less. LiuGong provides opportunities to its employees, quality products and services to its customers, financial success to its investors, and support to the communities in the regions it serves.

The company began with the arrival of 500 workers in the city of Liuzhou in 1958. Today, LiuGong is a global success story with over 33 product lines, 20 global production facilities, 16,000 employees, and more than 500 dealers offering customers the robust equipment they need to get any job done, anywhere. All with local support.

About LiuGong Latin America
LiuGong Latin America (LGLA) was founded in Brazil in 2008 and is a wholly-owned subsidiary of the LiuGong Group. Since 2015 manufacturing equipment in the country, LiuGong has been growing in the Brazilian and Latin American markets. The business covers the sale and maintenance of equipment and accessories for construction machines, financing solutions, customer training, technical consultancy, and other scopes. The main products include wheel loaders, excavators, graders, compactors, backhoe loaders, excavators, rigid trucks, aerial work platforms, etc. In addition, LiuGong continues to develop the structure of its factory and training center located in the city of Mogi Guaçu and commercial office in the city of Campinas, both in the state of São Paulo, strengthening the body of professionals and qualifying the product portfolio. Empowering people with intelligent green machines, LiuGong aims to become a leading global supplier of equipment and technological solutions.

Press Service

MARKETING LIUGONG
marketing@liugongla.com
ADRIANA ROMA
adriana@haproposito.com.br
+55 (19) 9 9816-6272